Accessibility in marketing content refers to the practice of designing and producing digital materials that can be understood and experienced by all people, including those with visual, auditory, cognitive, and …
You’ve written prompts. This is different. The Prompt That Worked Once A content manager I know spent an afternoon crafting what she described as the perfect prompt for writing B2B …
AI is entering a new phase, and it is one that looks very different from the model-centric world most organizations have been operating in. What began as standalone deployments of …
In a market filled with AI tools, talent intelligence platforms, and employee experience solutions, it is easy to overlook the layer that actually makes everything function. Core HR and HRIS …
SuiteCloud Agent Skills are a new set of knowledge packages from Oracle NetSuite that give AI coding agents the context they need to build, review, and deploy NetSuite customizations with …
One of the most common disconnects in B2B organizations is the lack of trust between sales and marketing when it comes to leads. Marketing generates them, reports on them, and …
AI video tools are moving fast and B2B marketers are getting pitched on all of them. Here’s what’s genuinely useful today, what’s overhyped, and how demand gen teams can put AI to work in their video programs right now.
Surveys and qualitative research are the backbone of marketing decision-making. They’re how brands figure out what customers actually think, feel, and want. But here’s the problem, designing surveys that produce …
In late April 2026, China’s National Development and Reform Commission (NDRC) formally ordered Meta Platforms to unwind its roughly $2 billion acquisition of Manus, a Singapore-incorporated agentic AI startup with …
AI agents were supposed to simplify work, automate repetitive tasks, and accelerate decision-making across the enterprise. For a brief period, they delivered on that promise by helping teams move faster …
